Hype PR Blog

CEO of Patron Spirits Company, John Paul DeJoria, personally sponsored the upscale House of Hype at the Sundance Film Festivald.

Jonathan Montoya of Saliva; Bill Shaffer, VP of marketing for Patron Spirits; John Paul DeJoria, CEO of John Paul Mitchell Systems and owner of Patron Spirits Company; and athlete Baron Davis all join in on Patron shots at the House of Hype to stay warm in chilly Park City, Utah.

This entry was posted on Wednesday, February 13th, 2008 at 8:46 pm and is filed under Sundance 2008. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.